Royal Pride

Middenmeer

“We grow flavour, every single day. Since 2008, we have been cultivating in Middenmeer with a clear goal: to grow the tastiest tomatoes and cucumbers of the highest quality. Every variety is carefully selected for its flavour. And of course, all are grown sustainably. At Royalpride, we embrace innovation. We use geothermal and solar energy to minimise our environmental impact. We also apply natural crop protection to reduce chemical use to an absolute minimum. This enables us to grow more efficiently – with respect for both people and nature.

From an early age, I knew I wanted to work in my father’s tomato business. My brother Bart also joined the company. Today, I am proud that we form the management team together. We are dedicated to next-generation farming!”